Are you familiar with E*Trade already? You’ve probably heard about e-trade at least once in your life, whether you are new to investing, a trading enthusiast of intermediate level, or an online brokerage expert. E*Trade is the secondary extension of Morgan Stanley. Morgan Stanley, an American multinational investment bank and financial services company based in Midtown Manhattan New York City that offers electronic trading, is a subsidiary of Morgan Stanley.
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What You Need to Know about E*Trade
Morgan Stanley, a well-known name in trading and business, offers a wide range of services, including fixed-income investment, common stocks, contracts for futures, exchange-traded options, mutual funds, and preferred stock. E*Trade also offers cash management, margin lending, and advisory services. They also offer employee stock ownership programs and student loan benefits administration.
After giving you a short introduction to E*Trade I am excited to reveal everything about this powerful online brokerage pioneer.
What is E*Trade?
E*Trade is the leader in online brokerages. E*Trade’s innovative policies and tailored plans for each individual make it a favorite of traders and online business enthusiasts. E*Trade was founded in 1982 and has more than 5.2 million retail accounts. It accumulates an annual balance of approximately $9.6 Billion. The firm earns a lot of money from commissions on interest, order executions and management services.
E*Trade’s platform is designed to be user-friendly. They offer three computer-based platforms and two mobile apps with all the necessary features. This allows them to meet the needs of many people with different goals and investing styles. After the redesign of the mega platform, users now have a wide range of tools and options.
How does E*Trade work?
E-trade’s order flow is what makes it money. E-trade, one of the most reliable platforms in the world, makes money by sending orders from their customers to market markers. E-trade also gets paid from the flow of orders. E-trade charges interest to its customers who borrow money or buy stocks on margin. E-trade also charges $19.99 when you buy or sell a mutual fund transaction fee.
Features of E*Trade
Usability
E*Trade is one of the leading online broker. E*Trade offers a wide range of plans and platforms that are incredibly easy to use. E*Trade makes sure that its platform is user-friendly and suitable for people with different trading objectives. E*Trade offers two powerful web-based platforms with highly functional mobile apps as backup.
Swift performance
E*Trade offers users the option to select a portfolio that has already been built. E*Trade, one of the leading trading platforms, offers pre-built portfolios. This is perfect for those who need to invest money quickly. Pre-built portfolios bridge the gap between investors and the markets. It makes the whole process much easier and hassle-free.
You can choose between three risk levels: conservative, moderate and aggressive. These are mutual funds ($500), ETFs ($2,500) or a combination of both. There are no other fees than the management costs.
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